Help Center

Enter your website URL or upload company documents. Pilcrowa extracts a brand profile from them: industry, audience, tone and topic clusters. This profile is the basis for everything you generate later.

Choose a topic from the trend scan in Explore or from profile-based suggestions, or enter your own title. If you already have a list, 'add topics in bulk' lets you write one topic per line (or paste two columns from a CSV) and open up to 50 briefs at once — that step costs no credits and you decide what to generate. Optionally run web research: sources are gathered and the claims in your draft are grounded in them.

Review the brief that sets tone, format and length; generate the full draft and images in one click. Your length choice determines the credit cost (short 1, medium 2, long 4).

Refine with a revision note, lock the blocks you don't want changed, leave comments. When ready, send a draft to WordPress or export as PDF/DOCX/HTML.

Add an author from the LinkedIn section: choose whether it's a person or a company, add the profile link, and optionally paste a few of your past posts. Pilcrowa builds a voice profile from these so your posts sound like you.

Get topic suggestions from your profile, or run 'timely topics' for web-search-backed ideas. Then several opening (hook) variants are generated and you pick the best one. Topic suggestions and hooks cost no credits.

You can generate the post as plain text or choose a carousel. LinkedIn has no separate carousel post type: the cards ship as pages of a PDF and are swiped through in the feed. The slides are a separate generation rather than a split of the body, so they carry their own credit cost.

Once the body is generated, connect your LinkedIn account via OAuth to publish directly, or schedule it for a future date — a scheduled post goes out whether or not you're in the app. If you'd rather not connect, you can simply copy the text and post it manually.

Pick your company and set the goal of the post (promotion, education, engagement…). The goal changes both the caption's tone and the hashtag set.

A caption with hashtags is generated alongside a 4:5 feed image. If it's not right, request a variant set, pick a stock photo, or upload your own image.

From the same post you can generate a Story idea set and a scene-by-scene video script. Direct publishing to Meta isn't available yet — export the content and post it from the app.

Paste your own text into the Review section, or upload a file. This module doesn't generate content — it improves the text you bring.

As you type, the score and warnings update live: long sentences, clichés, repetition, filler words. This layer costs no credits and runs entirely in your browser. Findings like double spaces can be fixed with one click.

For what the rule engine can't see, run a deep review: argument strength, flow, tone consistency and (if you picked a company) brand-voice fit. Every suggestion is anchored to an exact phrase and applies with one click.

On the Team page you invite a teammate by email address and give them one of three roles: the owner does everything, an editor creates and publishes, a viewer only reads. No separate invite link is sent — they join the team when they sign in with that same email address. Credits belong to the account rather than the person, so everyone spends from the same balance. Teams are available on every plan.

You generate an approval link for a draft and send it to your client; they don't need an account. They open the link, read the content and either approve it or request changes — a note is required when they ask for changes. The link is closed to search engines and you can revoke it at any time.

Once it's approved you can schedule the post for a future date and time instead of publishing now; a worker on the server does the publishing, so your browser doesn't need to be open. The Calendar page shows the whole month and lets you cancel a schedule that hasn't gone out yet. Scheduling currently works for LinkedIn posts only.

A WordPress connection is set up per company: you connect it in the WordPress section of that company's page, and that company's posts only ever go to that site. If a company has no connection of its own, the account-wide one is used.

From a blog post, LinkedIn post, Meta post or a text you've reviewed, hit 'repurpose' to start NEW content in another channel. The text carries over and the target module rewrites it with its own rules (length, hook, hashtags, SEO). The source image is copied over too.

Download the ToScribe Connector plugin zip from the link below.

In your WordPress admin, go to Plugins → Add New → Upload Plugin, choose the zip you downloaded and install it.

Activate the plugin. On Settings → ToScribe Connector you'll see a connection key generated for your site; copy it.

Go to the WordPress section on the page of the company you're connecting (if you only run one site you can also connect it account-wide from My Account), enter your site URL and this key, then hit 'test connection'. Once it passes, you're ready to send posts as drafts. If the plugin is already installed, check its version: structured-data (schema.org) delivery arrived in 1.2.0 and older versions ignore that data silently.